AUM Body Oil: The Ayurvedic Self-Massage Ritual for Firmer, Glowing Skin
In Ayurveda, the daily practice of self-massage with warm oil is called Abhyanga. It is one of the oldest and most consistent recommendations across Ayurvedic texts, prescribed not just for skin health but for nervous system regulation, lymphatic circulation, and a grounded sense of presence in the body. AUM was formulated with that ritual in mind.
What Is AUM?
Our AUM Body Oil is a lightweight Ayurvedic lavender body oil built around a base of sunflower and fractionated coconut oil, layered with some of the most effective botanicals in Ayurvedic skincare: Gotu Kola, Amla Oil, and Kakadu Plum. It absorbs quickly, leaves no greasy residue, and works as both a daily moisturizer and a dedicated self-massage oil.
Key Ingredients and What They Do
Gotu Kola (Centella Asiatica): One of the most studied botanicals in Ayurveda. Known to support collagen synthesis, improve circulation, and reduce the appearance of cellulite, scars, and skin damage over time.
Amla Oil (Emblica officinalis): Rich in natural vitamin C and antioxidants. Brightens skin, supports firmness, and protects against oxidative damage.
Kakadu Plum: One of the highest natural sources of vitamin C on earth. Firms, brightens, and supports an even, luminous skin tone across the body.
Lavender Oil: Calming, anti-inflammatory, and grounding. Supports the nervous system during self-massage and brings a sense of ritual to the practice.
Vitamin E: Antioxidant protection and deep moisture support.
Who Is AUM For?
AUM is for anyone who wants their body care to do more than moisturize. It is particularly well suited for skin dealing with dullness, uneven tone, early signs of aging on the body, or anyone building a consistent Abhyanga practice. It is also a beautiful option for post-shower use when skin is still slightly damp and absorption is at its peak.
How to Use It
Apply to clean, slightly damp skin after showering. Warm a small amount between your palms and work in long, upward strokes toward the heart, following the direction of lymphatic flow. For a full Abhyanga practice, apply before showering to warm, dry skin and allow to absorb for 10 to 20 minutes before rinsing.
Use morning or evening as a daily moisturizer, or as a dedicated self-massage ritual as often as feels nourishing.
The Ritual
AUM is named for the sacred sound that represents the entirety of the universe in Ayurvedic and yogic tradition. It is a reminder that self-care is not vanity. It is a practice of attention, of showing up for your body with the same care you would offer anything you consider sacred. That is the intention behind this oil, and it is what makes the ritual worth keeping.
Frequently Asked Questions
What is Abhyanga self-massage?
Abhyanga is the Ayurvedic practice of self-massage with warm oil. It is traditionally performed daily, before or after bathing, using long strokes toward the heart. It supports lymphatic circulation, skin health, and nervous system regulation.
Is AUM body oil good for cellulite?
AUM contains Gotu Kola, which is known in Ayurveda and modern research to support circulation and reduce the appearance of cellulite and skin damage over time with consistent use.
Can I use body oil instead of lotion?
Yes. Body oils absorb deeply and provide longer-lasting moisture than many lotions. Apply to slightly damp skin after showering for best absorption. AUM is lightweight and non-greasy.
What does Kakadu Plum do for skin?
Kakadu Plum is one of the highest natural sources of vitamin C in the world. It brightens skin, supports collagen production, and helps even skin tone across the body.
Is AUM body oil safe for sensitive skin?
Yes. AUM is formulated without synthetic fragrance, parabens, or harsh actives. The lavender is from pure essential oil and the formula is suitable for most skin types including sensitive skin.
