AUM vs. Other Body Oils: What Makes Ours Different

The body oil market is crowded. From drugstore options to luxury brands, everyone claims to deliver soft, glowing skin. But when you look beyond the marketing, the differences become clear. Here's an honest breakdown of what sets our AUM Restorative Body Oil apart and why formulation matters more than price point.

The Body Oil Landscape: What's Out There

Most body oils fall into one of these categories:

1. Single-Oil Products

Pure coconut oil, almond oil, jojoba oil, or argan oil sold as standalone products. These provide basic moisture but lack the synergistic benefits of a multi-botanical blend.

Pros: Simple, affordable, minimal ingredients
Cons: One-dimensional benefits, may feel heavy, no targeted actives for specific concerns

2. Fragrance-Forward Luxury Oils

High-end body oils that prioritize scent and sensory experience over efficacy. Often contain mostly mineral oil or silicones with added fragrance.

Pros: Beautiful packaging, luxurious scent, pleasant texture
Cons: Expensive for what you get, synthetic fragrances can irritate, minimal skin benefits beyond basic moisture

3. Drugstore Blends

Mass-market body oils with long ingredient lists, often including mineral oil, synthetic fragrances, and preservatives.

Pros: Widely available, budget-friendly
Cons: Diluted with cheap fillers, synthetic ingredients, may contain comedogenic oils, inconsistent quality

4. Ayurvedic and Botanical Oils

This is where AUM lives. Formulated with intention, combining traditional Ayurvedic wisdom with clinically-proven botanicals for targeted results.

What Makes AUM Different: The Formula Breakdown

1. Clinically-Proven Active Botanicals

AUM isn't just a carrier oil with fragrance. Every ingredient serves a specific, evidence-based purpose:

Gotu Kola Extract
Clinical studies show Gotu Kola:

• Increases collagen synthesis by up to 30%
• Reduces the appearance of cellulite in 12 weeks
• Improves scar healing and reduces hyperpigmentation
• Enhances skin firmness and elasticity

Most body oils don't include this because it's expensive and requires careful formulation. We include it because it works.

Dual Vitamin C: Amla + Kakadu Plum
While other oils might include one vitamin C source (if any), AUM combines two of nature's most potent sources:

• Amla: 8 to 10x more vitamin C than oranges, heat-stable, bound to tannins for superior absorption
• Kakadu Plum: The world's highest natural vitamin C content, up to 100x more than oranges

This dual approach delivers:

• Dramatic brightening of body skin
• Enhanced collagen production
• Superior antioxidant protection
• Visible firming and toning

You won't find this combination in other body oils because it requires sourcing rare, expensive botanicals and formulating them to remain stable and effective.

2. Lightweight, Non-Comedogenic Base

Many body oils use heavy carrier oils (like olive or castor oil) that sit on the skin and can clog pores, especially on the back and chest.

AUM uses fractionated coconut oil, which:

• Absorbs within 2 to 3 minutes
• Never feels greasy or heavy
• Won't clog pores or cause breakouts
• Allows you to dress immediately after application
• Works for all skin types, including oily and acne-prone

3. Pure Lavender Essential Oil (Not Fragrance)

Most scented body oils use synthetic fragrance, which can irritate skin and offers no therapeutic benefit.

AUM uses pure lavender essential oil, which:

• Calms the nervous system and reduces stress
• Has anti-inflammatory properties for irritated skin
• Promotes relaxation and better sleep
• Provides aromatherapy benefits during application
• Is gentle enough for sensitive skin

The scent isn't just pleasant. It's functional.

4. What We Don't Include

Just as important as what's in AUM is what's not:

• No mineral oil: Petroleum-derived, sits on skin, provides no nourishment
• No silicones: Create temporary smoothness but don't improve skin health
• No synthetic fragrances: Common irritants with no skin benefits
• No parabens or preservatives: Not needed in pure oil formulations
• No fillers or cheap carrier oils: Every ingredient is active and purposeful

The Efficacy Difference: What You'll Actually See

AUM Results Timeline

Week 1: Immediate softness, hydration that lasts 12+ hours, calming lavender ritual
Week 2 to 3: Improved texture, dry patches gone, skin feels more resilient
Week 4 to 6: Visible brightening, more even tone, scars and dark spots fading
Week 8 to 12: Firmer skin, reduced cellulite appearance, sustained radiance and glow

Typical Body Oil Results

Week 1: Temporary softness, may feel greasy
Week 2+: Basic moisture, no significant improvement in tone, texture, or firmness

The difference? Active botanicals that target specific concerns vs. basic oils that only moisturize.

The Price-to-Value Equation

At first glance, AUM might seem more expensive than drugstore body oils. But when you break down the cost per use and the actual benefits:

AUM (4 fl oz / 120 ml)

• 1 to 2 pumps covers entire body
• Approximately 60 to 80 full-body applications per bottle
• Multi-functional: moisturizer, massage oil, scar treatment, cellulite reducer
• Clinically-proven actives deliver visible results
• Cost per use: pennies for professional-grade botanical treatment

Typical Body Oil

• Requires more product for coverage (no pump, harder to control)
• 30 to 40 applications per bottle
• Single function: basic moisture
• No targeted actives for specific concerns
• Cost per use: similar or higher, with fewer benefits

Who AUM Is For (And Who It's Not For)

AUM Is Perfect If You:

• Want visible results, not just temporary moisture
• Value clean, Ayurvedic formulations over synthetic products
• Are dealing with cellulite, scars, uneven tone, or loss of firmness
• Appreciate a sensory, ritualistic self-care experience
• Prefer lightweight textures that absorb quickly
• Want one product that serves multiple purposes

AUM Might Not Be For You If You:

• Only want basic, no-frills moisture (a single carrier oil would suffice)
• Prefer thick, heavy textures
• Don't like lavender scent
• Aren't willing to invest in premium botanicals

The Ayurvedic Difference

What truly sets AUM apart is its foundation in Ayurvedic principles. This isn't just a product. It's a practice.

In Ayurveda, oil application (Abhyanga) is a form of self-love and healing. The act of massaging oil into your skin:

• Calms the nervous system (Vata balancing)
• Improves lymphatic drainage and circulation
• Grounds you in the present moment
• Creates a boundary between stress and rest

Other body oils are applied quickly, almost thoughtlessly. AUM invites you to slow down, to breathe, to honor your body. That intention, combined with the potent botanicals, is what creates transformation.

The Bottom Line

Not all body oils are created equal. The difference between AUM and other options comes down to:

• Formulation: Clinically-proven actives vs. basic carrier oils
• Efficacy: Visible results vs. temporary moisture
• Purity: 100% botanicals vs. synthetic fillers and fragrances
• Purpose: Multi-functional treatment vs. single-use moisturizer
• Philosophy: Ayurvedic ritual vs. quick cosmetic fix

If you're ready to experience what a truly effective body oil can do, discover AUM here.