Why We Carry TANAÏS: Fragrance as an Act of Identity
Fragrance is the most personal form of beauty. It is invisible, intimate, and entirely yours. It is also, at its best, a form of storytelling: a way of carrying your history, your desires, and your identity on your skin without saying a word.
TANAÏS does this better than almost anyone working in fragrance today. A Brooklyn-born independent fragrance and beauty house founded by Hi Wildflower, a Bangla-American writer, perfumer, and activist, TANAÏS makes scent for those who wear their story on their skin. Each composition is drawn from South Asian heritage, diaspora memory, and the sensory landscapes of travel, devotion, and desire. The names alone, Pilgrimage, Heart Chakra, Lovers Rock, Ancients, tell you what kind of house this is.
Why It Belongs in Our Edit
The M.S Skincare edit is built around the idea that beauty is a practice, not a product category. It includes what you put on your skin, what you put in your body, the quality of the air you breathe, and the sensory environment you inhabit. Fragrance is part of that environment. The right scent in a room, on the skin, changes the quality of the experience of being in that body, in that space.
TANAÏS also represents something important: an independent voice in a category dominated by large conglomerates. Hi Wildflower is a writer and activist as much as a perfumer, and that perspective is present in every composition. These are not fragrances designed by committee for mass appeal. They are singular, specific, and deeply considered. That is exactly what we look for.
What We Carry
The PILGRIMAGE and MATÍ extraits de parfum are the most concentrated and complex expressions of the TANAÏS world, evolving over hours on the skin.
The NÅMAKA and LOVERS ROCK perfume oils are the skin-close format: oil-based, intimate, and long-lasting, applied directly to the pulse points for a fragrance experience that is uniquely personal.
The HEART CHAKRA and ANCIENTS candles bring the TANAÏS world into the home, setting the olfactory environment of a space with the same intention and specificity that Hi Wildflower brings to every composition.
Explore the full TANAÏS collection.
Frequently Asked Questions
Who is Hi Wildflower?
The founder of TANAÏS, a Bangla-American writer, perfumer, and activist based in Brooklyn. Each TANAÏS scent is a story drawn from South Asian heritage, diaspora memory, and the sensory landscapes of travel, devotion, and desire.
Why does M.S Skincare carry TANAÏS?
TANAÏS represents an independent, singular voice in fragrance, rooted in South Asian heritage and diaspora memory. Their compositions are deeply considered and specific, exactly what we look for in every category we carry.
Is TANAÏS an independent fragrance house?
Yes. TANAÏS is an independent house not affiliated with any larger beauty conglomerate, with a singular voice and perspective that is present in every composition.
What formats does TANAÏS offer?
Extrait de parfum, perfume oils, and candles, spanning the full range from the olfactory environment of a space to the most intimate skin-close fragrance experience.
What inspires the TANAÏS fragrances?
South Asian heritage, diaspora memory, and the sensory landscapes of travel, devotion, and desire. Hi Wildflower approaches fragrance as a form of literature, each scent a story told in smell.
