DOPPELGÄNGER

SKINLIKE • ECHOING • ELUSIVE. The Doppelgänger is a second self encountered at the edges of perception. Supernatural musks, soft and quietly alive, blur the line between skin and air. Sheer woods, pale and abstract, give structure without solidity. It’s the faint unease of recognition, a reflection that does not obey. Samples available.

When smelling this scent, you might experience: An olfactory replication of the self. Supernatural musks designed to echo human warmth. 

FRAGRANCE STORY

FIRST ENCOUNTER: Vapor
Cold citrus and spectral aromatics vanish against the skin.

HEART: Echo
Soft florals and restrained spice return in waves, intimate and strangely familiar.

RESIDUAL HAUNTING: Skin
Pale woods and diffuse musks linger like the trace of another body.

The concept of the doppelgänger appears repeatedly throughout European folklore and early psychological literature. Unlike ghosts or apparitions, it is not a figure from the past, but a duplication of the living; a second self encountered at the edges of perception. To see one’s double was once considered deeply unsettling, not because it was violent or grotesque, but because it was familiar. Almost correct. Close enough to confuse the body before the mind could intervene.

Doppelgänger is composed as an olfactory replication. At its core are supernatural musks designed to echo human warmth: soft, saline, faintly animal. These are not declarative musks, but quiet ones, worn close, breathing with the body, blurring the line between skin and air.

Sheer woods, pale and abstract, give structure to the fragrance without solidity. They create the impression of form without weight, the suggestion of you, rather than a reflection. The result is uncannily intimate, as though something is walking alongside you, mimicking your movements just slightly out of sync.

On the skin, Doppelgänger does not announce itself. It remains close, persistent, and difficult to separate from the wearer. At times, it may feel less like something applied than something that has always been there, or something that has quietly taken your place.

CHELSEA WOLFE X HERETIC

Chelsea Wolfe's unmistakable voice, at once ethereal and devastating, tender and feral, has shaped a body of work that defies genre and expectation. Her music moves like a shadow across memory, weaving together darkness, beauty, vulnerability, and power into something entirely her own. 

While creating this collection, Chelsea's music became a constant presence in the studio. The fragrances emerged alongside her records, each composition unfolding through hours spent immersed in her spectral landscapes of sound. Scent and music share a profound kinship: both are invisible forces that cannot be held, yet both possess an extraordinary ability to transport us, to summon forgotten memories, awaken dormant feelings, and connect us to places that exist beyond language.

“I’ve always been fascinated by the idea that ghosts aren’t spirits at all, but fragments, memories, emotions, and experiences that stay with us long after they’re gone. Chelsea Wolfe’s music inhabits that same terrain. Her work transforms longing, darkness, and beauty into something tangible, much like perfume transforms the invisible into something we can feel. When the opportunity arose to collaborate, it felt less like a partnership and more like a natural convergence of two creative worlds drawn to the same mysteries. Our collaboration on GHOSTS is a celebration of those lingering traces, the fragments from the past that haunt us into the future.” - DL

Few artists have so elegantly transformed the language of the gothic into a contemporary expression of longing and transcendence. Chelsea's songs do not simply occupy space; they inhabit it, lingering long after the final note fades.

ABOUT THE GHOSTS COLLECTION

SPECTRAL
/ˈspektrəl/
Spectral generally refers to something that is ghostly, phantom-like, or related to a spectrum.

GHOSTS is a spectral summer collection of phantom perfumes for those who haunt summer rather than consume it. This summer mythology is not one of brightness and excess, but of long shadows, warm skin, and beauty that refuses to stay fully alive. SHOP THE FULL COLLECTION

A change in the air. A cooling along the skin. The quiet sense that something has shifted. The faint unease that arises when the body registers presence before the mind can explain it. Scent occupies this territory naturally. It is invisible and unbounded, capable of appearing without warning and disappearing just as quietly. A perfume once worn by someone you loved can reappear years later in an unexpected place. The smell of a room can change suddenly, without any visible cause. Scent, like ghostliness, can be an unresolved intimacy between memory, place, and the senses.

Each fragrance in the Ghost series is composed with this in mind. Materials are chosen for their ability to linger and return: resins that unfold slowly, roots and musks that warm on the skin and then recede, leaving behind a trace rather than a declaration. These fragrances exist as veils; translucent, skin-close, and quietly alive. They shift in heat, bloom in warm air, and fade like breath on glass. Spectral musks, sheer woods, ghosted florals, and animalic whispers appear and disappear as the day unfolds.

These are not scents meant to perform. They are meant to remain.
They are not worn over the body. They exist with it, like a presence.

At times, it may feel less like something applied than something encountered. Like a phantom perfume, familiar but difficult to place.
Others may notice it only when they come near.
You may catch it again when you thought it was gone.
You may feel it more than you smell it.
No belief is required.
Only an openness to the idea that some sensations arrive without explanation—and linger, even after their source has disappeared.

HOW TO WEAR A GHOST

“When creating this collection I wondered: Could I distill the scent of the unseen? The moment when the air grows dense, when breath stills and you feel the tremble of a presence? This is not a perfume in the traditional sense. It is a doorway. I invite you to inhale slowly, eyes half-closed, and let your body become the vessel. Who knows what, or who, might answer back?" -DL

1. BEGIN IN STILLNESS:
Ghosts don't respond to command. They arrive when the body is quiet and the breath is deep.

2. CHOOSE WITH INSTINCT:
Each perfume is a presence. Some gentle, some strange, some bold. Let the one that calls to you reveal itself.

3. APPLY TO THE PLACES WHERE YOU FEEL MOST HUMAN:
Pulse points. Throat. Chest. Fabric worn close.

4. THESE ARE LIVING MATERIALS; THEY WILL WARM, BREATHE, AND CHANGE:
Let it evolve. Natural essences bloom differently than synthetics. They open slowly, move unpredictably, and fade like a memory: beautifully and with mystery.

5. EXPECT PRESENCE, NOT PERMANENCE:
These scents are apparitions. They do not cling, they haunt. You may forget they're there until a breeze stirs something.