Urban Moonshine is a woman-owned herbal apothecary making certified organic bitters, tonics, and wellness formulas rooted in traditional herbalism. Founded in Vermont, the brand draws from centuries of plant medicine tradition to create products that support the body's natural rhythms, starting with digestion.
Every formula is certified organic, gluten-free, and third-party tested for purity. The ingredients are chosen for their efficacy, not their trend value, and the formulas are built to work.
The Collection
Digestive Bitters. Urban Moonshine's signature product and the foundation of the line. Original Bitters, Maple Bitters, Citrus Bitters, and Chamomile Bitters deliver fast-acting relief from gas, bloating, heartburn, and indigestion by stimulating the body's natural digestive secretions. Take a few drops before or after meals.
Immune Support. Immune Zoom elderberry syrup and mushroom-based immune blends formulated for seasonal resilience and everyday immune function.
Stress and Mood. Simmer Down stress tonic and adaptogenic blends featuring ashwagandha, tulsi, and nervine herbs for nervous system support, cortisol regulation, and mood balance.
Seasonal Wellness. Respiratory and immune formulas for year-round resilience, particularly during seasonal transitions.
Why Bitters
Digestive bitters are one of the oldest and most effective tools in herbal medicine. Bitter taste receptors on the tongue trigger a cascade of digestive activity: increased saliva, stomach acid, bile, and digestive enzyme production. The result is more efficient digestion, less bloating, and better nutrient absorption. Urban Moonshine has made bitters approachable, delicious, and easy to incorporate into any daily routine.
Frequently Asked Questions
How do I use digestive bitters?
Take a few drops directly on the tongue or in a small amount of water before or after meals. The bitter taste is what activates the digestive response, so it is important to taste them rather than mixing them into a large drink that masks the flavor.
Are Urban Moonshine products safe during pregnancy?
Some herbal formulas are not recommended during pregnancy. Urban Moonshine recommends consulting your healthcare provider before use if you are pregnant or breastfeeding.
What is the difference between the bitters varieties?
All Urban Moonshine bitters support digestion through the same mechanism. The varieties differ in flavor profile: Original is classic and herbal, Maple is slightly sweet, Citrus is bright and refreshing, and Chamomile is gentle and floral. Choose based on your taste preference.
Are Urban Moonshine products certified organic?
Yes. All Urban Moonshine products are certified organic and third-party tested for purity and potency.
Explore our full herbal supplements collection, browse our Pantry Edit, or read our guide on how to boost energy and vitality naturally at M.S Skincare.