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The Brands

California Dreamin'

  • Sun Potion — Santa Barbara-based adaptogenic herbs and superfoods rooted in Ayurvedic and Taoist traditions.
  • Rosebud Woman — California-founded intimate wellness and body care for women.
  • HERETIC PARFUM — Los Angeles natural fragrance house using botanical and naturally derived ingredients.
  • Bathing Culture — San Francisco body care built around regenerative ingredients and minimal packaging.
  • Foria — California-based plant-powered wellness for sleep, stress, and intimacy.
  • alice mushrooms — Venice Beach functional mushroom chocolates formulated for specific outcomes.
  • Surya — California Ayurvedic body care rooted in traditional herbal formulation.
  • Four Sigmatic — Functional mushroom coffee and elixirs founded in California.
  • JACK HENRY — California-based clean grooming and skincare for men.
  • Kindra — California-founded menopause and hormonal wellness brand.
  • Lumara — California wellness and body care.
  • RLT Home — California-based red light therapy for home use.
  • Homecourt — California-founded luxury home and body care.
  • UNDER LUNA™ — California natural hair and body care.
  • VanMan — Small-batch California candles and home fragrance.

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187 products

VanMan's Tallow & Honey Face Balm - Classic
Heretic Parfum Nosferatu Eau de Macabre with lilac and petrichor
NOSFERATU Sale priceFrom $125.00
(4.5)
VanMan *New* VanMan's Pearl Eye Cream - 1/2 oz
(5.0)
VanMan *New* VanMan’s Sweet Onion Shampoo - 8 oz
(5.0)
Surya Balancing Collagen Cream
Balancing Collagen Cream Sale price$195.00
(4.3)
Lumara VISO red light therapy mask, front view
VISO Red Light Therapy Mask | FDA 510(k) Cleared Sale priceFrom $479.00 Regular price$599.00
(4.9)
Mind and Body Wash One Gallon Refill
(5.0)
Foria Booty Melts with Hemp
Booty Melts with Hemp Sale priceFrom $34.00
(5.0)
JACK HENRY Balance
Balance Sale priceFrom $7.00
(5.0)
VanMan VanMan's Tallow & Honey Balm - Jumbo 6 oz
UNDER LUNA™ Luna Clear Shampoo
Luna Clear Shampoo Sale price$38.00
(4.7)
Heretic Parfum Midnight Toker eau de parfum with blonde tobacco and vanilla
MIDNIGHT TOKER Sale priceFrom $65.00
(4.5)
UNDER LUNA™ Warrior Shampoo — Refined
Warrior Shampoo — Refined Sale price$38.00
(4.7)
VanMan's Beeswax Lip Balm
VanMan's Beeswax Lip Balm Sale priceFrom $5.00
(5.0)
UNDER LUNA™ Revive Conditioner
Revive Conditioner Sale priceFrom $12.00
(4.7)
UNDER LUNA™ Luna Clear Conditioner
Luna Clear Conditioner Sale priceFrom $12.00
(4.7)
Heretic Parfum Dirty Hinoki eau de parfum with hinoki wood and cypress
DIRTY HINOKI Sale priceFrom $65.00
(4.5)
VanMan *No Essential Oils* VanMan's Tallow & Honey Balm - Classic
Serenity Conditioner
Serenity Conditioner Sale priceFrom $12.00
(4.7)
UNDER LUNA™ Tulsi Bloom Shampoo — Refined
(4.7)
Heretic Parfum Rhubarb Thief eau de parfum with rhubarb and grapefruit peel
RHUBARB THIEF Sale price$165.00
(4.5)
Heretic Parfum Smudge eau de parfum with juniper, frankincense, and tonka bean
SMUDGE Sale priceFrom $65.00
(4.5)
Heretic Parfum Voodoo Lily eau de parfum with Moroccan rose and oud
VOODOO LILY Sale priceFrom $65.00
(4.5)
UNDER LUNA™ Tulsi Bloom Conditioner
Tulsi Bloom Conditioner Sale priceFrom $12.00
(4.7)
UNDER LUNA™ 2 oz Trial + Travel Size Conditioners
VanMan's Protection Oils Hair Serum
(5.0)
VanMan VanMan Tiny's
VanMan Tiny's Sale priceFrom $5.00
(5.0)
VanMan VanMan's Miracle Tooth Powder - Mint - Bone 2 oz
Surya Rose Petal Body Oil-Abhyanga massage
Rose Petal Body Oil Sale price$98.00
(4.3)
alice mushrooms Happy Ending Functional Mushroom Chocolates
Heretic Parfum Dirty Rose eau de parfum with Damascena rose and pink pepper
DIRTY ROSE Sale priceFrom $65.00
(4.5)
Heretic Parfum Dirty Violet eau de parfum with violet leaf and Turkish rose
DIRTY VIOLET Sale priceFrom $65.00
(4.5)
VanMan VanMan’s Tallow & Zinc SunBlock - 2 oz
UNDER LUNA™ Aloe - Based Body Cleanser
Aloe-Based Body Cleanser Sale price$32.00
(4.7)
Heretic Parfum Seduction Set with five 2ml natural sensual perfume samples
SEDUCTION SET Sale price$35.00
(4.5)
HERETIC PARFUM BLACK SALT
BLACK SALT Sale priceFrom $65.00
(4.5)
Heretic Parfum Scandalwood eau de parfum with sandalwood and Bulgarian rose
SCANDALWOOD Sale priceFrom $65.00
(4.5)
VanMan *New* VanMan's Remineralizing Chewing Gum - 2 oz
(5.0)
VanMan's Tallow & Honey Soap
VanMan's Tallow & Honey Soap Sale priceFrom $14.00
(5.0)
UNDER LUNA™ Deep Magic Hair + Scalp Serum
(4.7)
Sun Potion Mason Pine Pollen (Wildcrafted)
(4.3)
Heretic Parfum Nocturnal Discovery Set with three 2ml night-blooming floral samples
NOCTURNAL DISCOVERY SET Sale price$35.00
(4.5)
Heretic Parfum Angel's Trumpet eau de parfum with jasmine and ylang-ylang
ANGEL'S TRUMPET Sale priceFrom $65.00
(4.5)
Heretic Parfum Coeur Noir eau de parfum with labdanum and Madagascar vanilla
COEUR NOIR Sale priceFrom $65.00
(4.5)
VanMan's Coconut Magnesium Deodorant - 2 oz
VanMan VanMan's Miracle Tooth Powder - Original Eggshell 2 oz
UNDER LUNA™ All Things Face + Body Oil
All Things Face + Body Oil Sale price$44.00
(4.7)
Sun Potion Ashwagandha (Wildcrafted)
Ashwagandha (Wildcrafted) Sale price$53.00
(4.3)

Frequently asked questions

Frequently Asked Questions

What do California wellness brands have in common?
California wellness brands tend to prioritize clean, plant-based ingredients, minimal processing, and a connection to nature. Many are rooted in Ayurvedic, herbalist, or functional medicine traditions adapted for a modern lifestyle.

Where can I shop California wellness and beauty brands online?
M.S Skincare curates a selection of California-founded wellness, skincare, and home brands available for delivery across the United States. This collection is updated as new California brands join the catalog.

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